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THE GREY
HNGVR

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THE GREY

The Grey is a complete and compact skincare range that meets the standards of the modern man. Working in collaboration with some of the best laboratories in Europe, they have developed an effective skincare collection tailored specifically to the typical needs of a man’s skin.

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INDUSTRY: Skincare for men

GEOGRAPHY: EU & USA

IMPACT: Achieving record months, month in month out

The Grey is a complete and compact skincare range that meets the standards of the modern man. Working in collaboration with some of the best laboratories in Europe, they have developed an effective skincare collection tailored specifically to the typical needs of a man’s skin.

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Instagram Ads | Facebook Ads | TikTok Ads

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Advantage+ Campaigns | Graphic Design

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Klaviyo Email Marketing | UGC Creation | Digital

Advertising Strategy | Email Retargeting Strategy

ESYGN is the first marketing company to convert social campaigns into significant sales without losing our own tone of voice and brand identity.

We have been working with several marketing companies in the past with little to no results. We couldn’t be happier working with ESYGN now, growing the online side of our business rapidly!"

ESYGN is the first marketing company to convert social campaigns into significant sales without losing our own tone of voice and brand identity.

We have been working with several marketing companies in the past with little to no results. We couldn’t be happier working with ESYGN now, growing the online side of our business rapidly!"

OVERVIEW

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The Grey received expert assistance in their full online sales process, taking their B2C side to new heights.

Without being able to grow this part of their business yet successfully, we embraced the design philosophy of The Grey, creating a high-performing advertising strategy that lasts without compromises.

PROJECT
DESCRIPTION

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For The Grey, everything comes down to the right content that doesn't compromise their branding ideology. This was our biggest challenge.

We turned this around and poured it into our biggest strength, adding this unique selling point into our new Klaviyo campaign flows and digital advertising strategy—resulting in being the driving factor for The Grey's rapid online growth.

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